Cafes Increase Coffee Prices as Card Surcharge Ban Takes Effect: What Australian Small Businesses Need to Know

Since 1 October 2026, Australian businesses can no longer add a separate surcharge to eligible Visa, Mastercard, American Express and eftpos card payments. The idea was to make prices clearer for customers. For cafes and other small businesses that used surcharges to cover the cost of taking card payments, it has created a new problem.
Early data suggests some cafes have responded by raising their coffee prices. A survey of more than 10,000 cafes found about one in five lifted prices in October, often by 50 cents. Other transaction data tells a different story, with most businesses leaving prices alone.
Wages, rent and supplier costs are already squeezing small businesses, so owners now have to decide what to do with payment processing fees. They can absorb them, build them into advertised prices, or look at other payment arrangements.
This article looks at how the surcharge ban is playing out for cafes and small businesses, what’s driving price changes, and how to manage merchant fees without hurting your profit.







